The Nation’s Top Anglers Take to the Water with Under Armour’s Most Innovative Fishing Gear
Baltimore, MD (February 18, 2015)–The 2015 tournament season is upon us and Under Armour® (NYSE:UA) today announced new additions to the brands’ roster of elite anglers headlined by B.A.S.S. Elite Series professional, Mike Iaconelli.
Joining Jamey Caldwell, Scott Walker and Steve Rodger of Into the Blue and Team Caliente, Under Armour has added numerous top guns to represent the global performance brand on the water. Mike Iaconelli, eight career first-place finishes, 59 top-ten finishes, 2003 Bassmaster Classic champion and 2006 Bassmaster Angler of the Year, will lead this year’s bass fishing arsenal. Additionally, Jacob Wheeler, John Crews, Justin Lucas, Fletcher and Hunter Shryock, Jonathon Vandam, Skylar Hamilton and Todd Kline will be representing Under Armour in the 2015 bass fishing circuits.
“We are excited to kick off this year’s tournament season with an expanded roster of the world’s best anglers,” said Bryan Offutt, Senior Director, Outdoor Marketing, Under Armour. “Mike and the new faces of UA Fishing will further entrench our brand in fishing and we look forward to outfitting these athletes in state-of-the-art gear to help them achieve success on the water.”
Under Armour anglers will debut the new fishing collection from Under Armour featuring lightweight, water and wind protection technology. Under Armour is introducing their pioneering HYDRO ARMOUR™ technology featuring essential quick-dry technology with unparalleled UPF and chlorine/salt protection for superior performance and protection on the water.
About Under Armour
Under Armour (NYSE: UA), the originator of performance footwear, apparel and equipment, revolutionized how athletes across the world dress. Designed to make all athletes better, the brand’s innovative products are sold worldwide to athletes at all levels. The Under Armour Connected Fitness™ platform powers the world’s largest digital health and fitness community through a suite of applications: UA Record, MapMyFitness, Endomondo and MyFitnessPal. The Under Armour global headquarters is in Baltimore, Maryland. For further information, please visit the Company’s website at www.uabiz.com.