Trijicon® Introduces a New Brilliant Aiming Solution™ – the AccuPower™ LED Riflescope Series

Wixom, MI— Trijicon^® is renowned for providing Brilliant Aiming Solutions^™ to military, law enforcement, hunters and shooters from all disciplines. New for 2015, the innovation continues with the introduction of the AccuPower^™ riflescope series. From long-range competition to big-game hunting, expect the AccuPower riflescope line to be a superior magnified optic.

Generated from the success of the LED-powered Trijicon VCOG^® and TARS^™, the AccuPower series is designed for versatility with variable power offerings of 1-4×24, 2.5-10×56, 3-9×40 and 4-16×50. Integrating Aircraft-Grade Aluminum housing, superior quality glass lenses and advanced application-specific illuminated reticles, the AccuPower riflescope offers you the durability and dependability expected from Trijicon.

The AccuPower line features anti-reflective multi-coated lenses that provide superior clarity and light gathering capabilities. Adjustable reticle brightness settings are intuitive and easy-to-set, offering eleven brightness adjustments with an “Off” feature between each brightness setting—all powered by a long-lasting CR2032 battery fuels.

The AccuPower series incorporates a hybrid black chrome/etch and fill illuminated-reticle system available in red or green. Four reticle choices are available–an intuitive MOA reticle, MIL-square reticle, Duplex crosshair, and the popular competition Segmented Circle crosshair with BDC capabilities. All reticles are located in the second focal plane, meaning the reticle size and appearance remains constant as magnification increases. This provides a more exact aiming point at higher magnifications and is faster to use in low light situations.

For more information on the AccuPower^™ line and the complete array of Brilliant Aiming Solutions^™ for the hunting, shooting, military and law enforcement markets, contact Trijicon^®, Inc. at (248) 960-7700 or visit www.trijicon.com.

Republic Forge to Attend the 2015 NRA Annual Meetings and Exhibits

Republic Forge

Perryton, TX– Republic Forge, manufacturer of world-class Model 1911 pistols, will be present and in full force at the 2015 NRA Annual Meetings and Exhibits in Nashville, Tennessee. Republic Forge welcomes all attendees to visit their show floor booth, #1063, and see the industry’s premier, American made, 1911s!

The Republic Forge booth will feature a wide array of their officer, commander and government model 1911s, all crafted with a unique blend of cutting-edge technology and custom craftsmanship.

The 144^th NRA Annual Meetings & Exhibits will take place April 10^th through the 12^th in Nashville, Tennessee. The Exhibit Hall is FREE to all NRA Members and their immediate family.

About Republic Forge

Republic Forge, manufacturer of World Class custom Model 1911 pistols delivers a unique blend of cutting-edge technology and custom craftsmanship. Our pistols are made by Americans, For the Republic. For more information on the company’s World-Class Model 1911s, contact Republic Forge at P.O. Box 774, 820 S. Industrial, Perryton, TX 79070 • Telephone: 806-648-1911 • or visit http://www.republicforge.com.

Be sure to ‘Like’ us on Facebook: https://www.facebook.com/RepublicForge

Former Client: New Breed Archery Offers the Hot New “BLADE” with Mossy Oak’s New Break-Up® COUNTRY™ Camo

New Breed Blade

Fultondale, AL (March 16, 2015)– New Breed Archery, innovators of industry-leading archery equipment, is pleased to announce the offering of Mossy Oak’s new Break-Up COUNTRY camouflage pattern on their newest bow, the BLADE. This offering makes New Breed one of the first bow manufacturers to offer this exciting new camouflage pattern on their equipment!

“We are thrilled to be offering the Mossy Oak’s new Country camo pattern on the BLADE,” said Kyle Null, President, New Breed Archery. “Our goal is to set the bar for excellence and innovation, and we are committed to offering our customers the latest and greatest products and technology the industry has to offer.”

Using dramatically larger limbs, leaves, bark, branches and other digitally enhanced natural elements, the new Mossy Oak Break-Up COUNTRY combats your outline and blends you in with the terrain like no pattern before.

The new Blade distances itself from the competition with its cutting edge gusset brace riser, titanium bolt kit with stainless steel hardware, a fluted riser, two-piece extended pocket design and an adjustable cable guard.

If you’re in the market for a bow that offers a smooth draw, speed and stealth, the search is over, the New Breed BLADE draped in Mossy Oak Break-Up COUNTRY has it all.

For more information on New Breed Archery’s BLADE and the complete line of New Breed Archery Product offerings, contact New Breed Archery at (888) 363-3545 or visit www.newbreedarchery.com.

For Hi-Res images and all media related requests, please contact Eddie Stevenson at eddie@driftwoodmediacom.com or visit www.driftwoodmediacom.com.

Former Client: UNDER ARMOUR OPENS CHICAGO’S FIRST “BRAND HOUSE” SPECIALTY RETAIL STORE

UA Brand House-Chicago

Global performance brand expands to Chicago’s Magnificent Mile with its largest Brand House opening

Baltimore, MD (March 5, 2015) – Under Armour (NYSE:UA) will open the doors of its newest specialty retail location tomorrow at 600 North Michigan Avenue on Chicago’s Magnificent Mile, the city’s premier retail destination. With a focus on cutting-edge products and design, the Chicago Brand House will serve as a stunning example of the brand’s commitment to offering customers a superior shopping experience.

UA Hunt and Fish set to receive extensive floorspace at new UA Chicago Brand House

Featuring men’s, women’s and youth apparel, footwear and equipment, the Chicago Brand House will be the region’s signature space to shop a full line of Under Armour® products that make athletes look, feel and perform their best. Under Armour’s newest store will feature two floors of the brand’s latest innovations across various product categories, including outdoor, team sports, training, running, golf, studio, youth, footwear and cleats. Chicago’s Brand House is also the first to offer specialized shops for UA Hunt and UA Fish, featuring the most technical apparel and footwear for this audience.

The Chicago Brand House features nearly 30,000 square feet of interactive retail space and delivers a fully immersive brand experience, telling the brand story through digital displays that inform and inspire. The retail concept has been successfully executed in other premium locations, including New York City’s SoHo neighborhood, the brand’s hometown of Baltimore, MD and Tyson’s Corner in McLean, VA.

“Opening a Brand House on Chicago’s Magnificent Mile allows us to establish Under Armour’s presence in one of the most vibrant and iconic shopping destinations around the globe,” said Susie McCabe, Senior Vice President of Global Retail. “The Under Armour Chicago Brand House will be our largest retail location in the world and highlights our commitment to innovation and will provide consumers with an elevated experience when shopping for apparel and footwear, as well as digital devices and wearables.”

Serving as a retail hub for the Under Armour Connected Fitness™ platform, the Chicago Brand House contains the brand’s first-ever wearables bar, offering a range of industry-leading fitness devices from brands such as Garmin, Pebble and Misfit, with others to be added in the near future. These activity trackers and sports watches will all integrate with UA Record™, the world’s most comprehensive health and fitness network dedicated to changing the way all athletes train, perform and live. For more information visit record.underarmour.com.

Under Armour’s newest specialty retail location also reinforces the brand’s connection to Chicago and the surrounding areas. A large living wall inspired by the Wrigley Field ivy will be a focal point within the space, and the Brand House will also offer localized Chicago apparel that celebrates the legacy of the city in both sport and style. Under Armour has existing partnerships with iconic local athletic institutions, including the Chicago Cubs, University of Notre Dame and Northwestern University.

o celebrate the store opening, Under Armour is hosting an Earn Your Armour™ Chicago Challenge, a virtual obstacle course which challenges participants to run down Michigan Avenue, kayak down the Chicago River and stair climb up the Willis Tower, ending with a photo-finish on the sky deck. The Earn Your Armour Chicago Challenge will take place at Pioneer Court (3/6, 11 a.m. – 6 p.m. CST) and Shamrock Shuffle (3/27, 10 a.m. – 8 p.m. and 3/28, 9 a.m. – 6 p.m. CST).

The Chicago Brand House will be open Monday – Saturday 10:00 a.m. to 9:00 p.m., on Sundays 11:00 a.m. to 7:00 p.m. and can be reached at 312-690-5094. For more information on Under Armour and the Under Armour® Brand House, please visit UA.com and @UnderArmour on Twitter and Instagram using #UAChicago.

About Under Armour, Inc.

Under Armour (NYSE: UA), the originator of performance footwear, apparel and equipment, revolutionized how athletes across the world dress. Designed to make all athletes better, the brand’s innovative products are sold worldwide to athletes at all levels. The Under Armour Connected Fitness™ platform powers the world’s largest digital health and fitness community through a suite of applications: UA Record, MapMyFitness, Endomondo and MyFitnessPal. The Under Armour global headquarters is in Baltimore, Maryland. For further information, please visit the Company’s website at www.uabiz.com.

Former Client: New Breed Archery Expands Industry Reach, Top Competitive Anglers, Andy Morgan and David Mullins, to Pro-Staff

Fultondale, AL- Today, New Breed Archery, innovators of industry-leading archery equipment, announced professional anglers, Andy Morgan and David Mullins, to their brand’s competitive Pro-Staff roster.

“New Breed Archery has a universal determination to connect with all members of the outdoor family,” said Grady Phillips, Co-Owner, New Breed Archery. “Andy and David are exceptional outdoorsmen that can connect us with an audience that inherently loves to hunt. We are excited to have them tell the New Breed story to all fishermen during the 2015 competition season.”

Andy Morgan is a seasoned veteran in the FLW (Fishing League Worldwide), ranking first overall in the 2013 and 2014 seasons. An avid hunter and outdoorsman, Andy currently hosts Moultrie’s “The Hit List.” A true representative of the outdoors, Mr. Morgan is prepping to continue his dominating success in 2015.

Securing their first ever boat sponsorship, New Breed Archery will be front and center with David Mullins for the upcoming 2015 Bassmaster circuit. Mullins is a native Tennessean, and true archery enthusiast. Only having participated in twelve tournaments to date, David has turned eight of those appearances into money-winning placements. With four top-ten finishes in his young career, Mullins is expected to have a breakout campaign in 2015.

About New Breed Archery

New Breed Archery, manufacturers of top-notch archery equipment for bow hunters and competitive archers, is setting the bar for excellence and innovation in the archery industry. There are no assembly lines here; each New Breed Archery product is built one at a time. Offering custom handcrafted bows using premium billet aluminum, titanium bolts and screws and the highest quality strings, these are bows that any archery enthusiast would be proud to own.

For more information on New Breed Archery and their complete line of New Breed Archery Products, contact New Breed Archery at (888) 363-3545 or visit www.newbreedarchery.com.

The Drift

Driftwood Media Inc.—Strategic Outdoor Marketing